I was scrolling through Weibo last night when I saw the announcement – ITZY’s new ‘Girls Will Be Girls’ Starlight Cards had just dropped on QQ Music. My fingers immediately itched to click the link, but then I remembered: I’m currently studying in Canada, and like many overseas K-pop fans, I’ve hit that frustrating ‘This content is not available in your region’ wall more times than I can count.
The FOMO (fear of missing out) is real with this one. These Starlight Cards aren’t your average collectibles – they come with never-before-seen selfies, exclusive video content, personal voice messages from the members, and even handwritten notes on physical card backs. And let’s not forget the limited edition group cards you can get by exchanging Starlight Fragments. As someone who’s been collecting ITZY merch since their debut, this feels like Christmas morning… except I’m locked outside the toy store.
Here’s what’s particularly frustrating: this isn’t just about missing out on content. For international MIDZYs (ITZY’s fandom), these geo-blocks create a real sense of disconnect. While fans in China are busy unpacking their digital goodies and sharing them online, we’re stuck refreshing error pages. I remember during ITZY’s last comeback, my friend in Seoul sent me screenshots of exclusive content while all I could see was a grayed-out ‘play’ button.
The irony? Many of us overseas fans are the ones staying up until 3 AM to watch music show livestreams, spending extra on international shipping for albums, and defending our girls in English-language forums. Yet when it comes to these special digital releases, we’re often left out in the cold.
But here’s the good news – where there’s a will (and a strong WiFi connection), there’s usually a way. While I can’t promise miracles, there are methods that many international fans use to access region-locked content like these Starlight Cards. From simple browser extensions to more advanced setups, the K-pop community has gotten pretty creative at finding solutions to these digital barriers.
Before we get to that though – fellow MIDZYs abroad, sound off in the comments! What’s been your most frustrating geo-block experience? Did you manage to find a workaround? Let’s pool our knowledge and make sure no ITZY fan misses out on these special releases.
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PC：
mobile：
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